OK Go is hypnotizing individuals around the globe with its trippy new music video.
The band, well-known for floating round in zero gravity and significantly slowing it down in earlier clips, has returned with a tech-inspired blockbuster.
Some 567 printers produce an ever-changing, multicolored paper backdrop for the group within the video for “Obsession,” posted on YouTube Thursday.
Test it out under. Warning: It comprises flashing imagery:
The clip is a collaboration with paper firm Double A and garnered extra 2.9 million views in its first 48 hours on-line.
Some viewers have questioned whether or not the musicians wanted to waste a lot paper for his or her artwork. They tackle these considerations from the beginning with the next message:
“By the point you see this, all of the paper may have been recycled, and the proceeds given to Greenpeace.”
Within the video’s description, the band’s members warned people who find themselves vulnerable to seizures to “watch out” when watching as a result of it comprises “numerous flashing colours.”
In addition they referenced a number of the points they confronted within the clip’s creation and prompt the next tweaks to your settings to stop distortion:
“Your viewing expertise will look considerably higher in case you manually set your YouTube decision settings to 1440p or 2160p (for desktop, click on the gear icon within the decrease proper). Simply leaving it on “Auto HD” leads to some fairly intense distortion throughout a number of sections, as a result of when the the colours and patterns get loopy, there’s truly simply an excessive amount of info flying by for YouTube’s regular HD compression.”
“We broke the matrix,” the band added. “The nice individuals of YouTube have been working with us to unravel this (it’s a bit price limitation situation) during the last 24 hours, however there’s no fast repair, and now it’s Thanksgiving within the U.S., and we’re all with our households.”